Nashville Fashion and Style Guide

Nashville FashionABC’s Nashville arrived on the scene like a rising country starlet full of sparkle and promise. And while the show from the outset was a critical success, what has Nashville viewers buzzing is fashion and style from Nashville.

With actress Connie Britton as Rayna James, the longtime country darling (inspired, seemingly, by Faith Hill and Martina McBride) and up-and-coming singing sensation Juliette Barnes – played deliciously evilly by Hayden Panettiere – Nashville fashion combines accurate Nashville style along with what the rest of the country has come to expect from Country music style.

To gauge just how true-to-live Nashville style is, Possessionista caught up with Nashville stylist Claudia Fowler, owner of the beloved Haven boutique in Franklin, Tennessee. Fowler has dressed Amy Grant and Martina McBride, counts Jana Kramer among her country music clients and has even rubbed elbows with Taylor Swift. (She’s a sweetheart, Fowler tells us.)

Fowler, whose store Haven sourced several pieces for Nashville’s wardrobe tells Possessionista that some of the looks from Nashville are spot on. The opening scene at the Grand Ole Oprey featuring Rayna James in a sequin moto jacket is spot on. Stars like Faith and Miranda are wearing sky high stillettos and couture looks.

NNashville Fashionot as accurate? All the cowboy boots. Fowler chuckles, “I don’t even know if Martina owns a pair.”

Creating something like Nashville fashion is a challenge. Costume designer Susie De Santo is a genius who really understands the true Nashville style, but has to balance what she knows with what viewers expect to see. Fowler explains, “if the characters were all dressing like they were in LA, viewers probably wouldn’t believe it. But the truth is, that’s how they look.”

So what about the brands? Fowler tells us costume designer Susie De Santo pulled several jeans and jewelry from her store. And tops by Haute Hippie. In the first episode, Hayden Panetierre’s character Juliette Barnes wears a lot of Free People. Realistic? Fowler explains, “When someone is just starting out in the Nashville music scene, like Juliette seems to be, her label wants her to be pretty and sweet. Not over the top. They’re not putting her in Dolce and Gabanna.”

Seems pretty accurate. Nashville sweetheart Taylor Swift is often spotted in Modcloth, Free People and Urban Outfitters.

I also pressed Claudia for who she thinks the characters are inspired by? “Juliette is probably a combination for Kellie Pickler, Heidi Newfield and Miranda Lambert. There was a scene where Hayden is wearing this fedora, and that’s Heidi. Same hair. Same sass.”

Check out more posts about fashion from Nashville.

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